The challenge
The retailer wanted a live laboratory for testing customer experiences and connected devices without disrupting its established stores.
OUTSYSTEMS IN ACTION / RETAIL
How a retailer connected four applications to test a new shopping experience
An experiment needs a working experience and a way to change it. Explore how this retailer connected applications, devices and legacy services, with delivery milestones that reflect the full launch dependencies.
RESULTS REPORTED IN THE SOURCE
4
applications connecting the experimental store experience
8
legacy business systems integrated into the solution
42 weeks
overall time to store go-live; initial build was about twenty weeks
THE BUSINESS CHALLENGE. THE CHANGE. THE RESULT.
The change
It used OutSystems with a specialist delivery team to connect consumer, staff, production and back-office applications to eight legacy systems.
The outcome
The source reports an initial solution built in around twenty weeks and forty-two weeks overall to store go-live because of external dependencies. Two-week iterations supported continued experimentation after launch.
Source: customer case study published by OutSystems. Brief prepared by Digital Alchimia.
DIGITAL ALCHIMIA’S DELIVERY PERSPECTIVE
What could this approach unlock for your business?
The useful next step is to connect the story to your own operating reality. Here are the questions we would bring into that conversation.
01
Make the experiment answer a customer-experience question.
Choose the interaction to test and the evidence that would justify keeping or changing it. Define how staff can operate the experience while the experiment runs. OutSystems professionals can reinforce the applications while the retailer decides what the results mean for its service model.
02
Put external dependencies on the release plan early.
A fast application build still depends on available devices, interfaces and operating systems. Use test doubles where appropriate and track the conditions required for the full experience to go live. Specialist delivery capacity can reinforce integration while the program keeps its end-to-end launch requirements visible.
START WITH THE WORK THAT NEEDS TO CHANGE
You bring the business challenge. We help shape the delivery team.
Digital Alchimia provides OutSystems professionals and delivery expertise for application development, modernization and evolution. Whether you need to reinforce an existing team or explore a new initiative, we can discuss the capabilities, responsibilities and next steps that fit your context.
A useful starting brief
✓ The process or customer journey you want to improve
✓ Where work waits, repeats or depends on disconnected systems
✓ The expertise already available in your team
✓ The outcome you want to measure and the timeframe to explore
Turn a promising idea into a useful conversation.
Tell us where your business needs to move faster and where your team needs additional expertise. Let’s explore an OutSystems approach shaped around your requirements.